We are seeking a dynamic and creative full-time market and content manager to join our team. This position will be responsible for driving Dr.stretch Hong Kong's brand influence, managing social media channels, and creating compelling visual content. Your core strengths should be in content creation, social media management, and brand marketing. If you have health industry experience or KOL connections, it will be a plus. Additionally, you will have the opportunity to participate and support the company's future potential new brands or new products marketing planning.
Main responsibilities
Content creation and design
You will lead the end-to-end creation of high-quality video and photo content for all social media platforms (especially Instagram). You will design marketing materials and digital assets to support promotion activities and brand plans, and ensure that all visual content aligns with the brand image and resonates with the target audience.
Social media and brand marketing
You will manage and develop our social media influence, with the goal of achieving stable fan growth and high interaction rates. You will develop and implement marketing strategies that align with our business objectives and store expansion plans, and assist with the marketing conception and pre-launch work for the company's potential new brands or products.
Brand collaboration and public relations with online influencers
Community support
You will provide assistance in community management, collaborate with existing community responsible team members, support the execution of community activities, and encourage positive customer feedback and testimonials.
Position requirements
We hope you have practical experience in filming and editing videos and photos, and are familiar with design tools (such as Adobe Creative Suite or Canva) for creating marketing materials. You need to have in-depth understanding of Instagram platform operations and current digital marketing trends, and be able to find partners and negotiate cross-border brand collaborations. You need to be able to work independently, have excellent communication and organizational skills, and be able to manage multiple projects simultaneously. Having health industry experience or existing KOL/influencer network is a plus.
Salary and benefits
You will receive a competitive full-time base salary and enjoy a structural growth plan linked to store expansion. You will be able to use brand materials, internal training and resources, and receive approved activity expenses Reimbursement.
Work commitment