Marketing Officer

Marketing Officer
Job Responsibilities

• Plan and execute all-round market promotion activities, including holiday theme decorations, seasonal promotions, community interaction activities and brand publicity planning, to enhance the image of the venue and tenant participation.

• Responsible for the daily operation of social media platforms (such as Instagram, Facebook, WeChat public account, etc.), covering content planning, copywriting, visual material coordination and publication scheduling, and strengthening digital voice and fan interaction.

• Continuously conduct market surveillance and analysis, collect local business trends, peer marketing strategies and target customer behavior data, regularly output insight reports and propose implementable optimization suggestions.

• Coordinate cross-departmental collaboration, communicate closely with property management, leasing, design and external suppliers to ensure smooth integration of event resources and accurate implementation of timelines.

Work requirements

• Bachelor's degree from a recognized university, majoring in marketing, communication, business management or related fields is preferred.

• Have less than one year of relevant work experience, fresh graduates are welcome to apply; those with internship or campus activity planning experience are also acceptable.

• Proficient in Cantonese, Mandarin and English, with excellent written expression skills, able to independently write bilingual promotional copy and external communication documents.

• Familiar with mainstream social platform operation logic and basic content analysis tools (such as Meta Business Suite, WeChat backend), with basic image editing (Canva/Photoshop) or short video editing ability as a plus.

• Must meet Hong Kong's legal work qualifications, including but not limited to Hong Kong permanent residency, Talent Immigration Scheme, Quality Immigration Scheme, IANG, Dependent visa, or be able to cooperate with the employer to apply for a suitable work visa.

Benefits

• Enjoy bank holidays (Bank Holidays), and arrange leave according to Hong Kong's statutory public holidays.