marketing communications

Lum Lai Lok Gary·Insurance

HK work permit required

No experience limit

No degree required

5 days per week

HK $25K-55K/Month

Job Description

Job Responsibilities

Responsible for brand and product market promotion strategy planning and execution, enhance the target audience's awareness and brand affinity of the product.
Reach potential customers through diverse channels (such as social media, electronic newsletters, event promotion, etc.) and continuously expand new customer groups.
Maintain long-term relationships with existing customers, regularly track usage feedback and satisfaction, and strengthen customer loyalty and repeat purchase intentions.
Actively and professionally communicate with customers with empathy, deeply understand their business needs, expected goals, and actual concerns.
Based on customer context and pain points, collaborate with product and sales teams to provide targeted and feasible solutions and product combination recommendations.

Work requirements

Have excellent writing and speaking skills in Chinese and English, and be able to clearly communicate brand value and technical concepts.
Having at least 2 years of market communication, customer relationship management or integrated marketing-related practical experience, familiar with B2B or B2C communication modes is preferred.
Familiar with mainstream digital marketing tools and platforms (such as Mailchimp, Facebook Business Suite, Google Analytics basic application), with basic data interpretation ability.
High sense of responsibility and cross-departmental collaboration awareness, able to work independently in a fast-paced environment and flexibly respond to customer and market changes.

Client Services

Client Servicing

Customer Satisfaction

English

Cantonese

Mandarin