Plan and execute a wide range of marketing initiatives, including festive decorations, promotional campaigns, and public relations activities to strengthen the shopping mall’s retail portfolio.
Design high-quality marketing materials and create engaging content for social media platforms.
Monitor and evaluate the effectiveness of marketing campaigns, preparing insightful performance reports with actionable recommendations.
Collaborate closely with internal teams, tenants, and external vendors to successfully promote the shopping malls.
Provide marketing coordination support to the leasing team and assist with related administrative duties.
Manage and maintain the mall’s digital platforms, including the official website, Instagram, Facebook, and membership apps.
Job Requirements
Bachelor’s degree in Marketing, Public Relations, or a related discipline (preferred).
3–5 years of relevant experience, ideally in the shopping mall or retail property sector.
Creative yet mature mindset with the ability to work independently and perform well under pressure in a fast-paced environment.
Proactive, positive attitude with strong interpersonal and stakeholder management skills.
Proficient in Microsoft Office applications (Word, Excel, and PowerPoint).
Excellent command of both written and spoken English and Chinese.
