Private Domain Operations Director (US Market)
Duties:
Responsible for the overall operation and management of the WhatsApp private community in the United States, ensuring community activity and stability;
Plan and execute private domain activities for US users (such as holiday activities, giveaways, interactive topics, and promotional activities) to enhance user engagement and conversion rate;
Push new brands to privately incubate and grow in the US market, establish and perfect operating mechanisms;
Regularly collect, process and analyze operational data, form reports, and propose feasible optimization solutions;
Collaborate closely with market, design, sales, etc. teams to ensure effective implementation of private domain operations and resource support.
Requirements:
Bachelor's degree or above, 1 to 2 years of experience, marketing, journalism and communication, international business and other related professional preferences;
Above community/private domain/new media operation experience, those with overseas user operation experience are preferred;
Familiar with the use and gameplay of overseas social platforms such as WhatsApp;
Have good cross-cultural communication skills and execution ability, understand and grasp the interests and habits of American users;
Have data analysis awareness, and be able to optimize operational strategies based on data-driven;
Strong sense of responsibility, able to independently push work to the ground, at the same time with good team spirit, and able to adapt to a fast-paced environment.
Have experience in user operations or community growth in the US market;
Have private domain event planning and conversion landing case;
Have a certain understanding of cross-border e-commerce, consumer goods or electronic cigarettes industry.