Develop and implement a comprehensive brand strategy, enhance market influence, strengthen brand value, and integrate it into all consumer touchpoints
Conduct market research and competitive analysis, uncover consumer insights, industry trends, and brand growth opportunities
Collaborate with marketing, sales, product development and creative teams across departments to ensure consistent brand messaging and successful execution of marketing activities
Manage brand budgets, effectively allocate resources, maximize marketing investment returns, and achieve business objectives
Lead the planning and execution of integrated marketing activities, covering digital, social, print and broadcast platforms,
Work requirements
Have brand enterprise experience, as well as marketing, business management or Relevant academic qualifications
With brand management, market marketing or related job experience, and a successful track record of promoting brand growth
Have excellent analytical skills, able to interpret market data and translate insights into actionable strategies
Have excellent communication and presentation skills, able to effectively influence stakeholders at all levels
Proficient in project management, able to operate efficiently in a fast-paced, time-sensitive work environment
Benefits
Competitive salary structure and performance-based bonuses that are linked to both individual and team performance
generous Paid leave, including vacation, sick leave, and company-recognized holidays
Professional development support, including opportunities to participate in training courses and industry conferences
Flexible work arrangements to support work-life balance.
Global good goods platform, gathering unique beauty products from all over the world to sell globally through cross-border trade. Currently exclusive to 10 brands, and already have accounts and shops on TK, Redbook, and will gradually open up overseas and prepare to open offline stores.
