Job Title: Overseas Marketing Manager (Singapore, Southeast Asia)
Location: Singapore (with travel across SEA)
Experience: Minimum 6+ years relevant overseas marketing experience
Company Overview
We are a leading manufacturer of automotive parts and industrial components with a strong global supply chain. We are establishing our regional hub in Singapore to drive brand building, marketing operations, and business growth across Southeast Asia.
Key Responsibilities
Develop and execute regional marketing strategies & annual budgets for Singapore & Southeast Asia.
Lead integrated marketing campaigns across digital, social media, events, PR, and trade shows.
Build and manage partnerships with local media, KOLs, and channel partners to enhance brand awareness.
Drive lead generation, nurturing, and conversion to support sales and revenue targets.
Monitor market trends, competitor activities, and campaign performance; deliver data-driven insights and optimizations.
Manage marketing projects, budgets, and ROI to ensure targets are met.
Support business development with overseas travel for exhibitions, client visits, and market research.
Requirements
Bachelor’s degree in Marketing, Business Admin, International Trade or related.
6+ years of overseas marketing/brand/digital marketing experience; SEA market experience is a strong plus.
Fluent in English (working proficiency); familiar with Singapore & SEA markets.
Strong skills in campaign strategy, project management, data analysis, and budget control.
Independent, target-driven, and able to travel frequently across the region.
Experience in SEO/SEM, social media, content marketing, and trade shows is preferred.
Salary & Benefits
Monthly Salary: SGD 6,500 – 9,000
Performance bonus, year-end bonus, project incentives
Annual leave 14–21 days, medical insurance, travel allowance
CPF contribution & work visa support for eligible candidates