Marketing Assistant

Updated within 3 months
1 to 3 years
Bachelor
HK $15K-23K/Month
Job Highlights
Manage global social media accounts, focusing on fashion and jewelry trends.
Bachelor's degree in Marketing, E-commerce, Communications, Design, or related fields.
Native-level English required for high-quality marketing copywriting.
Job Description
<p><strong>Responsibilities</strong></p><p><strong>1.Content Strategy & Creation</strong></p><p>Develop and execute platform-specific content strategies across multiple platforms (YouTube, Instagram, and Facebook etc.), stay attuned with fashion, fine jewelry, and European antique trends. Optimize content for reach and engagement—crafting refined SEO strategy (video titles, tags, and descriptions for YouTube and curating visually compelling posts for Instagram and Facebook.)</p><p><strong>2.Account Operations & Management</strong></p><p>Manage daily operations of all social media accounts, including content scheduling, video uploads, and copyright compliance. Monitor platform policy updates and adjust strategies accordingly to maintain compliance and enhance brand presence.</p><p><strong>3.Community Engagement</strong></p><p>Respond promptly to user comments, messages, and inquiries. Foster engagement through active community interaction and by analyzing user feedback and behavior to refine content and improve user experience.</p><p><strong>4.Performance 1Analysis</strong></p><p>Track and analyze key metrics such as engagement, reach, and follower growth. Generate insights to inform strategy and content planning—e.g., increasing high-performing content types based on platform trends.</p><p></p><p><strong>Job Requirements</strong></p><p>1.Strong aesthetic sensibility with a passion for fashion, jewelry, and antiques.</p><p>2.Bachelor’s degree in Marketing, E-commerce, Communications, Design, or related fields.</p><p>3.Native-level English; able to write high-quality marketing copy and communicate with international audiences.</p><p>4.1–3 years of experience managing global social media accounts, with proven success in growing engagement. Experience in cross-border e-commerce is a plus.</p><p>5.Skilled in social media tools, content editing software, and AI tools such as DeepSeek and ChatGPT for creative ideation.</p>
View more
Client Liaison
Customer-Oriented
Sales Strategy
English
Cantonese
Mandarin
Yuki Jin
Wheatwave (Hk)Limited·HR Manager
Active recently
Company Overview
Mai Yang (Hong Kong) Co., Ltd. is a leading niche skincare brand and cross-border e-commerce company with operations bases in Hong Kong, the mainland, and Europe. We provide all-round solutions, including e-commerce strategy, brand positioning and product management, dedicated to bringing high-quality niche skincare brands to high-end consumers through Chinese and international, online and offline retail platforms. Our successful collaborations with well-known brands such as Chantecaille, Joelle Ciocco, 111Skint, Mz Skin, Murad, CPB, Christian Louboutin, Leonor Greyl, Acca Kappa, Dr Arrivo, Dermalogica, Zita West, Royal Fern, Bio Effect, Erba Migina and Serge Lutens, as well as our deep collaborations with influential retailers and luxury hotels, have established us as a major player in China's luxury beauty industry. As the company continues to innovate and develop, we are seeking talented and enthusiastic individuals to join our Hong Kong team. At Mai Yang, you will have the opportunity to work in a vibrant and collaborative environment, and your contributions will directly impact the future of high-end beauty retail. Wheatwave (Hong Kong) Limited is a leading niche beauty brand and cross-border e-commerce company, with operational bases in Hong Kong, Mainland China, and Europe. We offer comprehensive solutions, including e-commerce strategy, brand positioning, and product management, focusing on bringing high-quality niche beauty brands to affluent consumers through both online and offline retail platforms in China and internationally. Our successful collaborations with renowned brands such as Chantecaille, Joelle Ciocco, 111Skin, Mz Skin,Murad,CPB,Christian Louboutin,Leonor Greyl,Acca Kappa,Dr Arrivo,Dermalogica,Zita West,Royal Fern,Bio Effect, Erba Migina, and Serge Lutens, alongside our strong partnerships with influential retailers and luxury hotels, position us as a key player in the luxury beauty sector across China. As we continue to innovate and grow, we are looking for capable and passionate individuals to join our team in Hong Kong. At Wheatwave, you will have the opportunity to work in a dynamic, collaborative environment, where your contributions will directly shape the future of high-end beauty retail.
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