Digital Marketing Specialist

鼎固·Human Resources Management / Consultancy

Replied today
Part Time
Contract
Internship
HK work permit required
No experience limit
No degree required
More than 8 hours/day, 5 days per week, Fixed
HK $19K-36K/Month
Job Highlights
十三個月薪酬及年終花紅
彈性工時與合理調休
全面醫療及意外保險計劃
Job benefits
Double Pay
Year-end bonus
Generous Annual Leave
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Job Description

Job Responsibilities:

Online advertising, SEO/SEM, social media advertising, data analysis and performance reporting, marketing campaign execution

Job Responsibilities:

  • Responsible for planning and executing various network advertising strategies, including but not limited to Google Ads, Meta Ads, etc. mainstream platforms, to enhance brand exposure and conversion rate.

  • Coordinate SEO and SEM daily optimization work, covering keyword research, website content collaboration, competitive product analysis and search ranking monitoring, and strengthen natural traffic acquisition ability.

  • Lead social media group advertising (such as Facebook, Instagram, Xiaohongshu, YouTube) in creative planning, audience targeting, budget allocation and A/B testing, ensuring maximum advertising benefits.

  • Utilize GA4, Google Data Studio, Meta Business Suite, etc. tools for data collection, integration and in-depth analysis, regularly produce visualized performance reports to support marketing decision adjustments.

  • Collaborate with the marketing and design teams to execute integrated digital marketing activities, covering event planning, page building, user journey design, KOL cooperation and coordination, and post-event effect tracking.


Requirements:

  • Have basic digital marketing concepts, welcome fresh graduates or career changers to apply; no need to specify academic background, but emphasize learning attitude and practical potential.

  • Familiar with mainstream digital advertising platform operation procedures, those who have actual placement experience (whether full-time, part-time, internship or personal project) are preferred.

  • Have basic data interpretation skills, understand CTR, CPC, ROAS, bounce rate, etc. core indicators, and propose optimization suggestions based on this.

  • Fluent Cantonese communication, able to clearly express ideas and collaborate on cross-departmental needs; Have basic Chinese writing skills, and be able to write independently reports and presentations.

  • Responsibility and time management skills, able to deliver results on time in parallel tasks; proactive attention and exploration spirit for emerging platforms (such as TikTok, Threads) and marketing trends.


Benefits:

  • Thirteen months' salary, plus a year-end bonus based on company performance and individual performance.

  • Enjoy 14 paid annual leave days, with additional days based on years of service, encouraging employees to balance work and life.

  • Provide transportation allowance to reduce commuting burden; at the same time, it covers a comprehensive medical and accident insurance plan to ensure employee health and safety.

  • Open use of company leisure and sports facilities, promoting physical and mental relaxation and team interaction.

View more
Content Strategy
Cantonese
Daniel Lo
Dinggu·人力資源主任
Active today · Active Recruiter
Company Overview
Dinggu Co., Ltd. is an organization dedicated to human resources management and consulting services, dedicated to helping companies improve their employment strategies, organizational efficiency and overall team performance. The company adheres to the principles of stability, professionalism and market demand, and helps customers establish a more promising human resources foundation by deeply understanding corporate culture and job characteristics. Dinggu Co., Ltd. values communication and integration with actual operations, and handles human resources management related matters with professional judgment and practical methods. Whether it is team structure, talent demand, position planning or internal management processes, they are all analyzed and sorted out in a clear, stable and strategic manner, so that enterprises can maintain competitiveness in a rapidly changing market environment. The company hopes to become a trustworthy partner for enterprises in personnel management, and to assist customers in building a stable, efficient, and long-term development value-oriented team with a professional attitude.
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